Gorewear is closing down and some great kit is in the sale

Gorewear, the cycling apparel division of Gore Fabrics, is officially ceasing operations, as confirmed by various outlets including BikeRadar, which highlighted significant clearance sales now underway. This marks the end of a brand long associated with high-performance technical fabrics in the cycling world, with its remaining stock being liquidated. Consumers can expect opportunities to acquire their well-regarded kit at reduced prices until supplies are exhausted.

This closure signals a notable shift in the premium cycling apparel market. Gorewear’s reputation was built on its proprietary Gore-Tex and Windstopper technologies, setting benchmarks for weather protection and breathability. While Gore Fabrics will continue to license these materials to other brands, the direct-to-consumer presence of Gorewear itself provided a distinct identity and product line. Its departure leaves a gap, albeit one that numerous other technical apparel brands are eager to fill, intensifying competition in a segment increasingly focused on performance and sustainability.

Ultimately, while the Gore-Tex membrane remains ubiquitous, the Gorewear brand itself proved unable to carve out a sustainable niche in an ever-crowded market. A testament, perhaps, that even groundbreaking fabric technology needs more than just a good weave to thrive.