Stayer Adds New Dates to Its Framebuilding Course

East London's Stayer Cycles has responded to overwhelming demand by announcing additional dates for its acclaimed Framebuilding 101 course. This five-day, hands-on program, which allows participants to construct their own bicycle frames, saw a significant surge in interest following its presence and engagement at the recent 2026 Bespoked UK show in London. The move indicates a clear appetite for bespoke craftsmanship within the cycling community.

This expansion of Stayer's educational offering is indicative of a broader trend: a growing appreciation for the artisanal and a desire for deeper engagement with cycling's mechanical roots. In an era dominated by mass production, the allure of a custom-built frame, crafted by one's own hands, holds considerable appeal. For Stayer, a brand known for its distinctive, often gravel-oriented frames, this course not only diversifies revenue but also cultivates a new generation of informed consumers and potential collaborators, strengthening the bespoke sector.

While the industry often chases marginal gains in carbon, Stayer reminds us that the fundamental joy of cycling can still be found in the weld, the jig, and the satisfaction of building something truly unique.