'It’s a new chapter for us' – Netcompany Ineos show off their new green-grey and orange colours in Bulgaria before Giro d'Italia

Netcompany Ineos, the newly rebranded British squad, unveiled their distinctive green-grey and orange livery in Bulgaria this week, ahead of the Giro d'Italia. The team confirmed a dual leadership strategy for the upcoming Grand Tour, with Egan Bernal and Thymen Arensman designated as co-captains for the general classification. This marks a significant visual and strategic shift for the team formerly known as Ineos Grenadiers.

This rebranding and leadership announcement arrives as the team seeks to recapture its Grand Tour dominance, a position it has gradually ceded in recent years. Bernal, a former Giro winner, is still striving to consistently return to his pre-injury form, while Arensman represents a younger talent yet to fully deliver on his Grand Tour potential. The dual leadership approach, often a tricky balancing act, suggests a pragmatic recognition of their current roster's strengths and the competitive landscape dominated by other powerhouses.

A fresh coat of paint and a shared GC burden. One hopes this "new chapter" translates into more than just aesthetics, because the peloton rarely waits for a team to find its footing.