Felt Is Back With New NEXAR Road Bike – Lighter, Faster & Very Aero

Felt Bicycles has officially unveiled its new flagship road bike, the NEXAR, signalling a significant refresh for the brand. This all-new model directly replaces the long-standing AR platform, which has been a cornerstone of Felt's performance road offerings for nearly two decades. The NEXAR is touted as lighter, faster, and more aerodynamic, aiming to re-establish Felt's competitive edge in the high-performance road bike market.

This launch is critical for Felt, a brand that, while respected, has arguably faded from the top-tier professional peloton and enthusiast consciousness in recent years. The AR, despite its longevity, was due for a modern update to compete with the latest aero road machines from Specialized, Trek, and Cannondale. A successful NEXAR could be instrumental in reclaiming market share and attracting new talent, potentially even paving the way for a return to professional racing sponsorship, a space Felt once occupied prominently.

Ultimately, a new bike is merely a statement of intent. The real test for Felt's NEXAR will be its performance on the road, and more importantly, its ability to translate "lighter, faster, and very aero" into actual sales.