CyclingTips9h ago

Introducing Velo’s New Technical Editor, Logan Jones-Wilkins

BRR Analysis

Velo, the recently rebranded cycling media entity, has announced Logan Jones-Wilkins as its new Technical Editor. Jones-Wilkins, previously a freelancer for the publication, steps into this pivotal role, bringing a background in reporting on cycling technology and racing. This appointment solidifies Velo's editorial structure as it continues to redefine its identity following the acquisition and subsequent re-launch.

This move is particularly noteworthy given the significant shifts within cycling media over the past year, with several established platforms undergoing ownership changes or outright closures. Velo, emerging from the ashes of *VeloNews* and *CyclingTips*, faces the challenge of carving out a distinct voice and maintaining journalistic integrity. A dedicated Technical Editor with a broad remit is crucial for credibility in a sport increasingly driven by marginal gains and gear innovation, catering to an audience that demands informed, unbiased analysis.

Ultimately, Velo's success hinges on delivering quality content, and a strong technical editor is a foundational piece. Now, let's see if the wrenches are truly tightened.

Never miss a story

More from this section