Aventon Current review: How this $6,000 full-suspension eMTB stacks up

Aventon has officially entered the full-suspension eMTB market with its new model, the Current. Priced at $6,000, this machine boasts 140mm of travel, contemporary geometry, and a robust 850W motor. Aimed squarely at the entry-level rider, the Current represents a significant expansion for a brand primarily known for its urban and commuter e-bikes, marking their inaugural foray into the more demanding full-suspension off-road segment.

This move is particularly noteworthy given Aventon’s established presence in the accessible e-bike market, where their commuter models have carved out a considerable niche. Their decision to target the "entry-level" segment with a $6,000 full-suspension eMTB, rather than a more budget-friendly hardtail, reflects a calculated bet on the burgeoning demand for capable, if not cutting-edge, electric mountain bikes. It also signifies a broader industry trend of established e-bike manufacturers diversifying their portfolios into higher-performance, higher-margin categories.

Whether Aventon can translate its urban success to the rugged trails, particularly at this price point for an "entry-level" offering, remains to be seen. The market, after all, is rarely forgiving of half-measures.